Selecting the eCommerce platform is critical for a successful online business. As there are many different eCommerce platforms, it can be difficult to decide which platform to use. A platform that most businesses use is Magento.
Magento is easily one of the most popular e-commerce platforms out there and suitable for selling digital products services using Magento Platform. It is an open-source platform that offers a ton of features. With Magento, you get more done.
If you are wondering whether you should use this platform to start your digital business, you have come to the right place. This post takes a look at the benefits of using Magento. Let’s get started.
Table of Contents
1. Versatile Content
Magento is a completely versatile content management tool that you can use to create an eCommerce site on the fly. It allows you to customize your offerings every step of the way.
Even if you are not a professional coder, you can make the most of the content management interface for getting basic things done. The content management system is designed to help you get more out of your experience.
Versatility is very important; it is the first thing that most business owners look for when deciding content. Hence, you will not be disappointed when you use Magento.
2. Mobile-Friendly Configuration
Another great thing about Magento is that it understands the importance of mobile-friendly configuration. It allows you to design a website for tablets, smartphones, and other mobile devices. You can use Magento to keep up with the trend of mobile usage.
The shopping carts are highly responsible and allow you to get the most of your mobile devices. With the mobile-friendly configuration options, you never have to worry about designing a website that smartphone users can use.
3. Advanced SEO (Search Engine Optimization)
Take advantage of SEO with Magento. It does a great job by opening up new avenues for you to generate organic traffic. Magento has been designed for SEO efficiency, which means your products will have a better standing on Google, Bing, and other search engines.
There is plenty of room for customized SEO if you have the skills and knowledge. To make the most of the eCommerce platform, you can always hire a Web Development Houston, TX company.
With advanced SEO capabilities, your products or services will have an easier time appearing in search engine results.
4. Spacious and Powerful
Magento is not your average platform. It is extremely powerful and can support up to half a million products on just one site. You can use the platform to handle over 80,000 orders an hour. It reveals just how powerful it is.
There is a ton of space for growth using Magento. Due to the complexity and size of the platform, you always have plenty of options. Be prepared for additional hosting expenses before you give it a try. However, it does keep things at optimum.
5. Easy Third-Party Integrations
A great thing about Magento is that it offers easy third-party integrations. You can get more from the platform with these integrations. It is something that you cannot expect from other platforms as they only offer minimum integrations. It is vitally important for selling digital products services using Magento Platform.
Integrate third-party payment systems, such as QuickBooks, Google Shopping, Mail Chimp, PayPal, eBay, and more on Magento. You even get to add Google Analytics to your store to aid in data analytics. The third-party integrations allow you to take your online store to the next level.
6. Customize Security Permissions
Manage internal access and keep your website safe with many different options on Magento. You can customize multiple levels of security for maximum security. PCI Data Security is in-built along with the CAPTCHA-equipped login screen.
There are also secondary password prompt options for additional defense. Since cyber breaches have become the new reality, you are in safe hands when you use Magento.
The platform invests in security capabilities to ensure that you never have to worry about an unwanted breach. It does not get better than this.
7. Intelligent Filter Search
Shoppers also benefit from Magento, such as with intelligent filter search. The dynamic search features help improve the user experience and keep customers visiting for more. Use dynamic search features to enable customers to filter products based on a variety of parameters.
Magento uses a unique search term cloud to enhance the user experience. There is also the option for product reviews, product tag filters, and more. You can even look for recently viewed and compared products to learn more about your target audience.
With intelligent filter search capabilities, you can configure the search to allow users to look up auto-suggested products and services.
8. Huge Community
Magento has a massive community that you can become a part of when you create a site using the platform. Businesses use the platform to satisfy their ecommerce requirements. There are thousands of Magento developers who possess official certifications.
These developers are committed to helping out the Magento community. You can look up their answers to just about everything. They are the backbone of the community. Thus, you can access many opportunities and connect with these developers when launching an ecommerce store.
9. Saves Money and Time
Magento also helps save money and time for ecommerce business owners. As it is open-source, you get access to an expansive library of customized extensions that have been developed for the entire community.
Save yourself the hassle of creating a website from the ground up by utilizing the already available tools. Magento allows you to set up shop with multiple currencies and multiple language options. Therefore, you will have a great time with the platform.
Moreover, you can always look up Magento tutorials to get started.
Takeaway – Use Magento to Sell Digital Products/ Services
If you want to set up the best online store, Magento is your best option. It allows you to sell about 500,000 products and cater to more than 80,000 orders an hour. It clearly shows just how powerful it is. You have to give it a try.
Author Bio
Shaheryar provides ghostwriting and copywriting services.
His educational background in the technical field and business studies helps him in tackling topics ranging from career and business productivity to web development and digital marketing. He occasionally writes articles for Muslim Pro
